This is an account covering the Toronto Blue Jays and its farm teams. We post 20 to 40 times weekly and feature both video and image posts.
Two-thirds of our followers are male and most are within the 25-34 age group. 90% of followers are located within Toronto and the Greater Toronto Area, though we do have an audience across Canada.
Posts normally reach just under 1,000 likes. Weekly, we receive close to 30,000 individual viewers and upwards of 600,000 impressions. Promotions directly related to the Blue Jays and Toronto generally perform better, although we have seen success with ads from outside the Toronto market.