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A collection of 7 posts

7 Social Media Marketing Trends to See in 2024

7 Social Media Marketing Trends to See in 2024

Around a decade ago, a little under a billion people were on social media- globally. Today, this number has tripled, with social media usage as of 2023 averaging over 4.5 billion. Besides the growing user base, other trends continue to shape what social media means to modern users. Modern

Dec 29, 2023 6 min read

How to Sell on Instagram in 10 Easy Ways

instagram marketing

How to Sell on Instagram in 10 Easy Ways

Instagram has rapidly risen in popularity as a platform for commercial sales. More than 14% of all U.S. retail sales were made online in the second quarter of 2022, a share that had grown by more than 100% since 2014. Many companies wrongly believe that having a website is

Nov 10, 2023 7 min read

Ways to Boost a Social Media Presence with AI Technologies

Ways to Boost a Social Media Presence with AI Technologies

In today's business world, artificial intelligence and machine learning technologies provide innovative tools for analyzing, engaging with, and optimizing social media campaigns. The huge volumes of unstructured data on social networking platforms may provide useful insights if the correct technology is applied, allowing businesses to spot trends, guide content development

Oct 13, 2023 7 min read

How to Use AI in Social Media Marketing: 6 Examples

How to Use AI in Social Media Marketing: 6 Examples

With over 3 billion active social media users, social media is becoming a powerful tool for businesses to reach potential customers. Nonetheless, the constantly growing number of users and the changing nature of social media could make it challenging to keep up with the competition. The good news? Artificial Intelligence

Jun 15, 2023 7 min read

How to Obtain Customer Testimonials for Your Business with Social Media

How to Obtain Customer Testimonials for Your Business with Social Media

Approximately 92% of consumers read online reviews to help them decide if a business and its product or services are worth their money and time. As such, customer testimonials are one of the most powerful marketing tools to convince prospects to turn into actual buyers. But how do you gather

Apr 19, 2023 7 min read

How to Write Compelling Social Media Captions: 8 Tips to Follow

How to Write Compelling Social Media Captions: 8 Tips to Follow

With 4.89 billion social media users, it's no wonder that brands, influencers, and content creators use social media to get in touch with potential customers and spark interest in their products or services. Although most social media platforms speak to the audiences through visual content, the importance of compelling

Mar 8, 2023 7 min read

How to Use Keyword Research to Improve Both Search Rankings and Social Reach

How to Use Keyword Research to Improve Both Search Rankings and Social Reach

Do you want to run a content marketing strategy that improves both your SEO and social reach? Here is a step-by-step process to help you out...

May 2, 2022 4 min read

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